THE RANKING ARTICLES SHOW THE PDF VIEWING ORDER (AS OF 07/09/2020)

VIEWS

Article ID

Article Title

Issue

Published Date

Abstract

PDF

25

THE INTEGRATION OF VIRTUAL REALITY INTO TOURISM: APPLICATION IN THE HOTELS WITH FIVE STAR IN SAMSUN

Vol. 3 No. 1 (2018)

2018-04-18

1487

1247

5

THE EFFECT OF CUSTOMER RELATONSHIP MANAGEMENT ON CUSTOMER LOYALTY AN EMPIRICAL STUDY AT BANKING

Vol. 1 No. 1 (2016)

2016-03-23

1255

827

3

USERS EVALUATIONS ABOUT E-SERVICE QUALITY OF MOBILE BANKING: KUVEYT TURK SAMPLE

Vol. 1 No. 1 (2016)

2016-03-23

770

797

34

RELATIONSHIPS BETWEEN VOLUNTARY SIMPLE LIFE STYLE, SHOPPING MOTIVATION AND BRAND EXPERIENCE

Vol. 3 No. 3 (2018)

2019-01-08

1379

753

36

SOCIAL MEDIA ADDICTION: A STUDY ON HIGH SCHOOL AND UNIVERSITY STUDENTS

Vol. 3 No. 3 (2018)

2019-01-08

1546

741

19

CURRENT STATUS OF ELECTRIC VEHICLES, REASONS BEING PREFERRED OR NOT

Vol. 2 No. 2 (2017)

2017-12-26

1087

694

23

DIFFERENCES BETWEEN GENERATIONS TO DEMOGRAPHICS OF CONDUCT HEDONIC CONSUMPTION: KASTAMONU PROVINCE ON THE CENTRAL DISTRICT OF RESEARCH

Vol. 3 No. 1 (2018)

2018-04-18

1427

642

39

A CONCEPTUAL VIEW ON DIDEROT EFFECT AND ZEIGARNIK EFFECT IN CONSUMPTION

Vol. 4 No. 1 (2019)

2019-05-12

1241

595

30

THE EFFECT OF SOCIAL MEDIA ON HEDONIC CONSUMPTION OF INDIVIDUALS

Vol. 3 No. 2 (2018)

2018-08-19

891

591

35

ENTRPRENEURIAL MARKETING IN THE DIGITAL AGE

Vol. 3 No. 3 (2018)

2019-01-08

1121

572

14

CITIZEN SATISFACTION IN MUNICIPAL SERVICES: YALOVA SAMPLE

Vol. 1 No. 3 (2016)

2017-08-25

829

536

4

AN EXAMINATION ON CONSUMER PREFERENCE AND SATISFACTION LEVEL TOWARDS MOTION PICTURES IN CONTEXT OF ENTERTAINMENT MARKETING: FETİH 1453

Vol. 1 No. 1 (2016)

2016-03-23

1436

518

37

EVALUATION OF INFOMERCIAL ADVERTISEMENTS IN TERM OF CUSTOMER BEHAVIOUR AND THE EFFECT WHICH INFLUENCES CUSTOMER BEHAVIOUR PROCESS

Vol. 3 No. 3 (2018)

2019-01-08

1079

500

40

THE LAST DECADE OF MARKETING RESEARCH: THE CASE OF EUROPEAN JOURNAL OF MARKETING

Vol. 4 No. 1 (2019)

2019-05-12

999

500

2

CLIMATE CHANGE IN THE CONTEXT OF THE KYOTO PROTOCOL, THE TREATY OF PARIS AND CONCLUSIONS ON THE MARKETING AREA

Vol. 1 No. 1 (2016)

2016-03-23

832

499

57

A RESEARCH ON THE ROLE OF CONSUMER INVOLVEMENT AND PRODUCT KNOWLEDGE LEVELS ON PURCHASING DECISIONS

Vol. 4 No. 2 (2019)

2019-09-17

952

495

33

THE EFFECT OF WEB SITE CONTENT ON USER ACCEPTANCE OF E-RETAIL

Vol. 3 No. 3 (2018)

2019-01-08

1133

494

29

IMPACT OF PERCEIVED QUALITY ON CONSUMER ATTITUDE IN FOOD INDUSTRY OF PAKISTAN

Vol. 3 No. 2 (2018)

2018-08-19

978

494

41

THE IMPACT OF GENDER ON DECISION-MAKING STYLES OF YOUNG CONSUMERS

Vol. 4 No. 1 (2019)

2019-05-12

1105

488

67

NEW TRENDS IN MARKETING: A RESEARCH ON İÇMELER HEALING WATER FACILITY IN OSMANELİ BİLECİK IN THE SCOPE OF EXPERIENTIAL MARKETING

Vol. 4 No. 3 (2019)

2019-12-25

720

482

31

THE INFLUENCE OF CHARISMATIC LEADER ON EMPLOYEE MOTIVATION: A RESEARCH ON THE MINING SECTOR

Vol. 3 No. 2 (2018)

2018-08-19

803

472

11

EVALUATION ON PRICE MIX IN TOURISM INDUSTRY

Vol. 1 No. 3 (2016)

2017-08-25

716

468

7

A RESEARCH ON INDUSTRIAL FOOTBALL

Vol. 1 No. 2 (2016)

2017-06-02

724

463

13

IS THERE A LINEAR RELATIONSHIP BETWEEN INDIVIDUAL HAPPINESS AND INDIVIDUAL BUSINESS PERFORMANCE?

Vol. 1 No. 3 (2016)

2017-08-25

789

454

17

THE EFFECTS OF MOTIVATION AND INVOLVEMENT ON PERCEIVED VALUE OF THE DESTINATION EXPERIENCE

Vol. 2 No. 1 (2017)

2017-11-08

863

452

69

A QUALITATIVE RESEARCH ON THE EFFECT OF AESTHETIC SENSE TRANSFERED BY ADVERTISEMENTS ON THE FORMATION OF COMMODITY FETISHISM

Vol. 4 No. 3 (2019)

2019-12-25

791

452

53

THE EFFECT OF FACEBOOK, YOUTUBE AND INSTAGRAM ADVERTISEMENTS ON CONSUMERS’ BUYING BEHAVIOURS

Vol. 4 No. 2 (2019)

2019-09-17

736

452

28

DO THE EFFECTS OF BRAND PERSONALITY DIMENSIONS ON BRAND LOYALTY CHANGE ACCORDING TO CONSUMERS’ PERSONALITIES?

Vol. 3 No. 2 (2018)

2018-08-19

880

445

15

EVALUATION OF THE TOURISM POTENTIAL OF YOZGAT IN THE SCOPE OF CITY MARKETING AND BRANDING AND SUGGESTIONS

Vol. 2 No. 1 (2017)

2017-11-08

680

443

16

UNDERSTANDING CONSUMER TRENDS ON HALAL FOOD CONSUMPTION IN TURKEY: AN APPLICATION BY MULTI-DIMENSIONAL SCALE ANALYSIS

Vol. 2 No. 1 (2017)

2017-11-08

825

441

8

A THEORITICAL STUDY ON DISCUSSIONS ABOUT MARKETING THEORY AND DIFFERENT POINT OF VIEWS ON MARKETING THEORY

Vol. 1 No. 2 (2016)

2017-06-02

772

435

66

THE EFFECT OF EXPERIENTIAL VALUE ON CUSTOMER SATISFACTION IN THE CONTEXT OF SHOPPING MALLS

Vol. 4 No. 3 (2019)

2019-12-25

763

434

62

DEMYSTIFYING MUSICAL PREFERENCES AT TURKISH MUSIC MARKET THROUGH AUDIO FEATURES OF SPOTIFY CHARTS

Vol. 4 No. 3 (2019)

2019-12-25

682

431

20

CONCEPTUAL STUDY ON ECONOMIC CYCLES, AND DECISIONS OF THE FIRM INVESTMENTS IN TERMS OF THE FIRM STOCK MARKET INVESTMENTS

Vol. 2 No. 3 (2017)

2018-01-15

735

427

54

IS TECHNOLOGY ANXIETY EFFECTS CONSUMERS’ TECHNOLOGY ACCEPTANCE?

Vol. 4 No. 2 (2019)

2019-09-17

657

426

18

THE EFFECT OF PERCEIVED RISK ON TRUST: A STUDY TOWARD INVESTORS OPERATING IN STOCK EXCHANGE AND BROKERAGE HOUSE

Vol. 2 No. 2 (2017)

2017-12-26

715

423

44

THE EFFECT OF INSTAGRAM ON PURCHASE BEHAVIOR OF UNIVERSITY STUDENTS IN THE FRAMEWORK OF INFORMATION ADOPTION MODEL, ATTITUDE TOWARDS INFORMATION AND PERCEIVED RISK: THE CASE OF YOZGAT BOZOK UNIVERSITY VOCATIONAL SCHOOL

Vol. 4 No. 2 (2019)

2019-09-17

688

423

22

DIFFERENCES OF PURCHASING BEHAVIOR OF IMPULSIVE BUYING BY DEMOGRAPHIC CHARACTERISTICS

Vol. 2 No. 3 (2017)

2018-01-15

803

422

24

ECONOMIC AND POLITICIAL OTHERIZATION IN THE CONTECTS OF SOCIAL SECURITY

Vol. 3 No. 1 (2018)

2018-04-18

937

417

32

NEOMODERNISM: TOWARDS A PARADIGM SHIFT IN MARKETING

Vol. 3 No. 2 (2018)

2018-08-19

759

417

61

EXPLORING FACTORS AFFECTING CONSUMERS’ INTENTION TOWARD PURCHASING IMITATION JEWELRY: AN EXTENSION OF THEORY OF PLANNED BEHAVIOR

Vol. 4 No. 3 (2019)

2019-12-25

793

416

27

“PAY WHAT YOU WANT PRICING STRATEGY” AS A NEW SALES PROMOTION METHOD - AN EXPERIMENTAL STUDY ON FOOD AND BEVERAGE BUSINESSES

Vol. 3 No. 2 (2018)

2018-08-19

906

413

10

IMPROVISATIONAL MODEL OF BUSINESS REGISTRATION FOR BRANDING SERVICES IN CONGO-BRAZZAVILLE

Vol. 1 No. 2 (2016)

2017-06-02

835

399

6

CHALLENGES TO MULTINATIONAL COMPANIES AND ITS IMPACT ON THE MARKETING POLICIES IN EGYPT

Vol. 1 No. 2 (2016)

2017-06-02

883

398

12

THE ATTITUDES OF HUMAN CAPITAL IN INTERNATIONAL COMPANIES ‎TOWARDS USING PODCASTING AS AN INNOVATIVE ASYNCHRONOUS TRAINING ‎AND DEVELOPING TOOL

Vol. 1 No. 3 (2016)

2017-08-25

750

395

26

SEGMENTATION STRATEGIES IN HOSPITALITY FIRMS: APPLICATION IN THE FIVE STAR HOTEL IN SAMSUN

Vol. 3 No. 1 (2018)

2018-04-18

730

395

21

RECONSTRUCTION PROJECT OF LABOR-EMPLOYMENT EXCHANGE

Vol. 2 No. 3 (2017)

2018-01-15

759

394

48

THE EFFECT OF PERCEIVED SERVICE QUALITY ON PATIENT SATISFACTION: A CASE OF A UNIVERSITY HOSPITAL

Vol. 4 No. 3 (2019)

2019-12-25

676

376

38

CRITICAL AND ANALYTICAL METHODOLOGY IN CAMPAIGN MANAGEMENT: A PROCESS MANAGEMENT MODEL FOR NGOs

Vol. 4 No. 1 (2019)

2019-05-12

809

367

9

EVALUATION OF HYBRID (CONVERGENT) PRODUCTS FOR FUNCTIONAL USAGE PURPOSES AND CATEGORY SIMILARITY

Vol. 1 No. 2 (2016)

2017-06-02

685

367

55

QUANTITATIVE PERCEPTIONS OF BACKUS’S E-GOVERNANCE MODEL

Vol. 4 No. 2 (2019)

2019-09-17

674

361

68

AN EMPIRICAL STUDY FOR DETERMINING THE SHOPPING CENTER PREFERENCES OF CONSUMERS IN BİLECİK

Vol. 4 No. 3 (2019)

2019-12-25

605

353

52

EFFICIENT SUPPLIER QUALITY MANAGEMENT AND PORTAL USAGE IN SUPPLIER RELATIONS: A CASE OF VSRM

Vol. 4 No. 2 (2019)

2019-09-17

1030

345

79

A FAILED ADVERTISING CAMPAIGN: WHAT WENT WRONG? A CASE STUDY IN A FASHION RETAIL COMPANY

Vol. 5 No. 1 (2020)

2020-04-25

832

295

77

THEORETICAL FRAMEWORK OF MARKETING AS AN ORGANIZATIONAL CULTURE

Vol. 5 No. 1 (2020)

2020-04-25

555

279

84

CUSTOMER SEGMENTATION AND PROFILING WITH RFM ANALYSIS

Vol. 5 No. 1 (2020)

2020-04-25

598

277

85

INVESTIGATION OF PRODUCT INVOLVEMENT OF CONSUMERS IN THE CONTEXT OF PERSONALITY TRAITS

Vol. 5 No. 1 (2020)

2020-04-25

507

273

1

OUTSOURCING IN LOGISTICS ACTIVITIES: THIRD AND FOURTH PARTY LOGISTICS

Vol. 1 No. 1 (2016)

2016-03-23

649

203

76

ANALYZING GREEN PURCHASING BEHAVIOR OF TURKISH AND PERSIAN CONSUMERS

Vol. 5 No. 1 (2020)

2020-04-25

500

171

89

UNDERSTANDING INTERNET BANKING USE IN BANGLADESH: THE ROLE OF INTERNET BANKING APPS, CUSTOMERS’ PERCEPTIONS AND GREEN CONCERN

Vol. 5 No. 2 (2020)

2020-08-25

143

35

92

A CONCEPTUAL STUDY ON EYE-TRACKING TECHNIQUE IN MARKETING COMMUNICATION

Vol. 5 No. 2 (2020)

2020-08-25

37

33

95

THE EFFECT OF CONSUMERS’ PERCEIVED VALUE IN ONLINE PURCHASES ON BRAND LOYALTY: A STUDY ON THE CLOTHING PRODUCT BASIS

Vol. 5 No. 2 (2020)

2020-08-25

44

32

96

ANALYSING THE RELATIONSHIP OF BRAND IMAGE WITH PERCEIVED QUALITY, SATISFACTION AND LOYALTY THROUGH STRUCTURAL EQUATION MODELLING

Vol. 5 No. 2 (2020)

2020-08-25

32

27